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Puma joue la carte africaine

  • 29 May 2010

En Afrique, l’équipementier racheté en 2007 par le franà§ais PPR (actionnaire à  62,1%), joue à  domicile. La marque revendique l’attachement de la marque au continent noir et à  ses athlètes. Depuis 2002, il y multiplie les partenariats : sponsor maillots…

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Green groups attack Shell’s national press ads

  • 28 May 2010

Environmental groups have attacked a national press campaign by Shell as ” ill-timed and “at best cynical and at worse downright dishonest”. Shell, the oil company, today (May 28) launched a series of full-page national ads in today’s Times, Guardian,…

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Jury Says Novartis Discriminated Against Women

  • 18 May 2010

A federal jury on Monday found that the U.S. unit of Swiss drug maker Novartis AG engaged in a "pattern or practice" of discrimination against its female employees. In its fifth day of deliberations, the jury of four men and…

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Boeing reports on its environmental performance

  • 17 May 2010

Boeing (NYSE: BA) has reduced carbon dioxide emissions at major U.S. facilities by 31 percent, on a revenue-adjusted basis, since 2002. During the same period, normalized for revenues, the company has reduced energy consumption 32 percent, hazardous-waste generation 38 percent…

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U.S. banks launch lobbying, ad blitzkrieg

  • 17 May 2010

JPMorgan Chase & Co. is running image-boosting ads in major U.S. newspapers, touting its work counselling cash-strapped homeowners and extending credit to small businesses. Bank of America is spending millions on a series of spots highlighting the bank's role in…

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Nestlé becomes TFT’s newest member

  • 17 May 2010

TFT to Follow Palm Oil Back to Source for Nestlé; Swiss Giant Commits to Excluding Suppliers that Destroy Forests. Greenpeace Welcomes Agreement as "Very Positive" 17 May 2010. The Forest Trust (TFT) announced today  that Swiss consumer goods company Nestlé…

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Accords pétroliers: la RDC perd plus de 10 milliards U$ en Ituri

  • 14 May 2010

Les contrats signés avec des compagnies  pour l’exploitation de pétrole sur le lac Albert entraà®nent un manque à  gagner de plus de 10 milliards de dollars à  l’Etat congolais, a révélé mercredi l’observatoire  britannique de pétrole Platform, au cours d’un…

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