Coca-Cola Making Chairs Out of 3 Million Recycled Coke Bottles

The chair is a joint effort between Coke and leading furniture manufacturer Emeco (Electric Machine and Equipment Company). Emeco chairs have become a bit iconic after being featured on the hit TV show Sex and the City. The company got an early start creating chairs for the U.S. Navy during World War II. In fact, the contract specified that the chair be able to withstand a torpedo blast to the side of a destroyer. That chair was made from 80-percent recycled aluminum with a painstaking 77-step process. “The 111 Navy Chair is a reflection of our commitment to sustainability, constant innovation and originality in design,” said Kate Dwyer, Group Director, Worldwide Licensing, The Coca-Cola Company. More…

News selected by Covalence | Country: Global | Company — Ethical Quote link: Coca-Cola Co. | Source: Greenopolis