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Bottling Up a Corporate Giant: Victory of a Mass Movement

080626_cokeindia.jpgMylamma, the founder of the Coca-Cola Virudha Samara Samiti (Anti Coca-Cola Struggle Committee) in Plachimada, which has spearheaded the campaign against Coca-Cola, is no more with the villagers and sure she is deeply missed by each and every one of them. Medha Patkar of the National Alliance of People’s Movements said about her, “Activists like Mylamma represent the new kind leadership in India, who are the ‘organic intellectuals’, preparing the ground for the struggle interpreting their own experiences in the larger contexts.” Sure her dedication, commitment and leadership will remain an inspiration to fight for their survival rights to the common masses of the Plachimada panchayat. Image source: indiaresource.org. > Continue.

Publications: Covalence Analyst Papers | Country: India | Company: Coca-Cola | Source: Annapoorna Karthika

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