{"id":3137,"date":"2009-05-19T14:05:05","date_gmt":"2009-05-19T13:05:05","guid":{"rendered":"http:\/\/www.ethicalquote.com\/index.php\/2009\/05\/26\/mcdonald%e2%80%99s-counters-criticism-with-green-marketing-effort\/"},"modified":"2009-06-05T14:03:41","modified_gmt":"2009-06-05T13:03:41","slug":"mcdonalds-counters-criticism-with-green-marketing-effort","status":"publish","type":"post","link":"https:\/\/www.covalence.ch\/index.php\/2009\/05\/19\/mcdonalds-counters-criticism-with-green-marketing-effort\/","title":{"rendered":"McDonald\u2019s Counters Criticism With Green Marketing Effort"},"content":{"rendered":"<p><a href=\"http:\/\/www.environmentalleader.com\/2009\/05\/19\/mcdonalds-serves-up-green-practices\/\" title=\"s1.jpg\"><img decoding=\"async\" src=\"http:\/\/www.ethicalquote.com\/newTemplate\/wp-content\/uploads\/2009\/05\/s1.jpg\" title=\"s1.jpg\" alt=\"s1.jpg\" align=\"right\" \/><\/a>Fast food giant McDonald\u2019s is trying to show consumers its \u201cgreener\u201d side with a new institutional marketing effort, \u201cGlobal Best of Green.\u201dThe full <a href=\"http:\/\/crmcdonalds.com\/publish\/etc\/medialib\/mcdonalds_media_library\/global\/bestofgreen.html\">report<\/a> details about 80 McDonald\u2019s initiatives around the world, such as: About 80 percent of packaging used by McDonald\u2019s Europe comes from renewable resources. In Canada, switching from bleached white napkins to plain brown has saved $1.3 million annually, while reducing energy, wood and water use. U.S. restaurant locations recycle about 13,000 pounds of used cooking oil per year, on average. Using a fryer that requires less oil allows restaurants to cook the same product with 40 percent less oil, saving 4 percent in energy over other fryer models. Image source: environmentalleader.com &gt; <a href=\"http:\/\/www.environmentalleader.com\/2009\/05\/19\/mcdonalds-serves-up-green-practices\/\">Continue.<\/a><\/p>\n<p>News selected by Covalence <span class=\"LinkBlueTransMedium\">| Country: Global<\/span><span class=\"LinkBlueTransMedium\"> | <\/span><span lang=\"EN-GB\">Company &#8211; EthicalQuote link<\/span><span class=\"LinkBlueTransMedium\">: <\/span><a href=\"http:\/\/www.ethicalquote.com\/newTemplate\/index.php\/ethicalquote\/?value=16\" target=\"_blank\">McDonald\u2019s<\/a><span class=\"LinkBlueTransMedium\"> <\/span><span class=\"LinkBlueTransMedium\">| <\/span>Source: <a href=\"http:\/\/www.environmentalleader.com\/2009\/05\/19\/mcdonalds-serves-up-green-practices\/\">Environmental Leader. <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Fast food giant McDonald\u2019s is trying to show consumers its \u201cgreener\u201d side with a new institutional marketing effort, \u201cGlobal Best of Green.\u201dThe full report details about 80 McDonald\u2019s initiatives around the world, such as: About 80 percent of packaging used by McDonald\u2019s Europe comes from renewable resources. In Canada, switching from bleached white napkins to&hellip;<\/p>\n","protected":false},"author":665,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"wds_primary_category":0,"wds_primary_post_series":0,"footnotes":""},"categories":[1],"tags":[82],"post_series":[],"class_list":["post-3137","post","type-post","status-publish","format-standard","hentry","category-news","tag-mcdonalds","entry","no-media"],"_links":{"self":[{"href":"https:\/\/www.covalence.ch\/index.php\/wp-json\/wp\/v2\/posts\/3137","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.covalence.ch\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.covalence.ch\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.covalence.ch\/index.php\/wp-json\/wp\/v2\/users\/665"}],"replies":[{"embeddable":true,"href":"https:\/\/www.covalence.ch\/index.php\/wp-json\/wp\/v2\/comments?post=3137"}],"version-history":[{"count":0,"href":"https:\/\/www.covalence.ch\/index.php\/wp-json\/wp\/v2\/posts\/3137\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.covalence.ch\/index.php\/wp-json\/wp\/v2\/media?parent=3137"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.covalence.ch\/index.php\/wp-json\/wp\/v2\/categories?post=3137"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.covalence.ch\/index.php\/wp-json\/wp\/v2\/tags?post=3137"},{"taxonomy":"post_series","embeddable":true,"href":"https:\/\/www.covalence.ch\/index.php\/wp-json\/wp\/v2\/post_series?post=3137"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}