Technology companies top ethical ranking

Covalence in the News.

Technology companies are portrayed as the most ethical businesses in the world by the media, according to a survey released April 15. Covalence, a Swiss firm that tracks the ethical reputation of multinational companies, says that IBM, Intel and Cisco were the most ethical companies in the world in the first quarter of 2010. The list is compiled by monitoring news output and media mentions around such subjects as attitude to the Haiti earthquake, product environmental risk, human rights policy and social stability. Overall, technology companies accounted for half of the top ten, with Xerox and Dell taking ninth and tenth place respectively. Chip-maker Cisco and Pepsico, the beverage giant, entered the top ten for the first time.

Source: The Independent